HIT e-commerce platform for your Startup in 2018

For any individual who is wanting to begin another web based business in 2018, it’s critical to first see how advanced trade has developed in past 2-3 years and where it is heading. Past versatile and social, we’ve seen pretty much every part of online business advance. We should observe the significant features that will shape and impact online business now and later on.

1. Shopify

A Canadian-based web based business arrangement, Shopify has been helping on the web organizations over the globe with a sharp spotlight on the slanting social trade and versatile shopping. Established in 2004, Shopify has constantly stayed aware of the pace of developing internet business patterns and advancements, having kicked things off on capable increments, for example, social shopping whereby your clients never leave their online networking stage to purchase from you.

The Good:

Surrendered truck recuperation.

The plenty of topics, modules, and expansions.

For $9, you can coordinate Shopify specifically with your FB record and make it a web based business store.

Portable agreeable shopping basket, dealer versatile applications and numerous other versatile based highlights accessible.

Round the clock specialized help through live visit, telephone and instructional exercises, alongside their intense Shopify people group gathering.

The Bad:

Indeed, even with every one of the benefits of Shopify specified above, there are a few drawbacks with the stage. The most unmistakable drawback is the extra exchange charge you’ll be obligated to pay on the off chance that you don’t utilize Shopify Payment. In addition, a lot of valuable and commonsense expansions require extra venture. Maybe most difficult is “Fluid,” Shopify’s own particular coding dialect, which requires web based business store proprietors to pay an incremental cost for customization.

The Verdict:

Learner level internet business people who require a regular web based business arrangement can profit by Shopify. It is anything but difficult to utilize and can enable you to dispatch your online business rapidly. In light of your prerequisites and your financial plan, you can look over Shopify bundles that range from $29 to $299 every month.

2. Magento

Discharged in March 2008, Magento is an open source web based business site stage. Its unwavering quality and versatility has made it a standout amongst the most well known internet business stages accessible today. Numerous unmistakable names, for example, Burger King, Huawei, Pepe Jeans and Liverpool F.C. have their sites based on Magento.

The Good:

Open source and boundless customization choices.

Ease of use and Manageability.

In excess of 9000 modules and expansions to prepare for adaptability.

Free web-based social networking expansions.

Broad asset library for demos, new modules, store administration and everything around internet business stores.

The Bad:

Utilizing Magento isn’t for everybody, particularly if the store proprietor isn’t a software engineer, or doesn’t have a group of developers chipping away at his or her group. And afterward there’s the sticker price; the fundamental adaptation is free, yet getting a venture variant means you’ll have to spend at any rate $20,000/year. In the event that you don’t have developers on staff, be set up to put resources into outsider programming costs too.

The Verdict:

For Enterprise level online stores with an enormous volume of items, Magento is the correct decision. Not prescribed for SMBs because of its mind boggling store setup, cost and profoundly specialized administration necessities.

3. YoKart

Uncommonly intended for new businesses and SMBs, YoKart is a turnkey and highlights rich internet business commercial center answer for fabricate multi-merchant stores, for example, Amazon, eBay, and Etsy. While numerous other internet business stages do offer a multi-merchant variant, YoKart has practical experience in this specific field. YoKart, with its most recent update (YoKart V8) now packs a considerably greater punch. It’s multilingual and multi-money highlights permit store proprietors to grow their scope on a worldwide level. And afterward there is the plenty of installment passages, in-manufactured examination device, rewards and rebate coupon administration highlights.

The Good:

A readymade multi-merchant commercial center arrangement.

The commercial center proprietor gets the source code of the site (not the system) alongside a lifetime permit.

Portable benevolent stage and committed applications for Android and Apple gadgets.

All value bundles offer same highlights (aside from the Startup Package).

Video instructional exercises, definite manuals, and FAQs for store proprietors and shippers.

year free specialized help.

Multilingual and multi-cash.

Inbuilt item index framework.

The Bad:

YoKart has a few drawbacks, however. Given the strong structure, tweaking YoKart will require an engineer with broad information of PHP. Likewise, it’s not open source like Magento. The Startup and GoQuick Packages offer default topics. Also, not at all like Magento, YoKart is essentially centered around SMB, which implies the required highlights are now accessible in standard bundles; for huge scale ventures, customization would be an absolute necessity do.

The Verdict:

SMBs can utilize YoKart to its maximum capacity. The startup bundle is the most moderate at $250 and offers facilitated answer for one year permit. This is a businesslike technique to test the reasonability of your plan of action. When you are certain of your business, you can without much of a stretch move up to higher renditions; GoQuick, GoCustom Lite, and GoCustom.

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Boy dies after playing dangerous ‘fainting game’ with friends – Gaming FACTS

A BOY has passed on finished the end of the week after he and his companions were playing the “swooning diversion,” which prompted noteworthy oxygen being sliced off to his cerebrum, his mom said.

Tua Muai, from Utah in the US, and his companions had been playing the amusement on Friday evening in the expectations of slicing off oxygen to the cerebrum to acquire a high or surge. As indicated by Fox News, his mom Celestia Muai found the 12-year-old oblivious without further ado a short time later and called 911.

“He was simply playing an amusement and he didn’t think things through,” Mrs Muai disclosed to FOX13 Salt Lake City.

Tua passed on at the doctor’s facility. Mrs Muai said it was a dismal Mother’s Day.

“I spent Mother’s Day arranging my child’s burial service, composing his tribute, rather than eating or blooms or ‘I adore you, Mom,'” Mrs Muai said. “Attempt to envision what it would resemble and duplicate that by limitlessness and that is somewhat what it resembles … there’s no words.”

Tua, who was in 6th grade, was depicted as a youngster who cherished football and had an “energy for experience.” His dad had passed away 18 months back. He had six kin.

Otherwise called the “stifling diversion” among other more harmless names, for example, “space monkey”, “happy to the point bursting” and “five minutes in paradise”, the perilous trick was for the most part spread through informal exchange and included gatherings of a few people taking an interest. There are distinctive techniques utilized, however they all outcome in blood stream to the cerebrum being upset and the member losing cognizance.

Over the most recent couple of years, recordings have been presented on the web on indicate how kids can gag themselves enough to get the “surge of elation” as they recover awareness.

A recent report by specialists at the University of Wisconsin found that the web had “standardized” the hazardous practice.

Key Points of Marketing a Brand

Brand development is the process of creating and strengthening your professional services brand.

Research your objective customer gathering.

Firms that do orderly research on their objective customer amass become quicker and are more beneficial (see figure beneath). Further, those that do investigate all the more much of the time (in any event once per quarter) become even quicker.

Research causes you comprehend your objective customer’s point of view and needs, expect their necessities and put your message in dialect that impacts them. It additionally discloses to you how they see your company’s qualities and your present image. Accordingly, it significantly brings down the promoting hazard related with mark advancement.

Build up your image situating.

You are currently prepared to decide your association’s image situating inside the expert administrations commercial center (likewise called showcase situating). How is your firm not quite the same as others and for what reason should potential customers inside your intended interest group work with you?

A situating proclamation is normally three to five sentences long and catches the substance of your image situating. It must be grounded as a general rule, as you should convey on what you guarantee. It should likewise be a bit optimistic so you have a comment for.

Build up your name, logo and slogan.

For some organizations, a name change isn’t required. Yet, in the event that you are another firm, are experiencing a merger or are troubled with a name that never again suits your situating, a name change might be all together. Regardless of whether you don’t change your firm name, another logo and slogan may bode well to better help your image situating.

Keep in mind, your name, logo and slogan are not your image. They are approaches to convey or symbolize your image. You should live it to make it genuine.

What’s more, don’t wrongly show the new logo around inside to get an accord. The name, logo and slogan are not for you. They are for your commercial center and ought to be judged on how well they convey, not how much the accomplices like them.

Build up your substance promoting methodology.

We could have called this progression “build up your promoting methodology.” But we didn’t. Rather we require a substance advertising system.

Why? Content advertising is especially appropriate to proficient administrations firms in the Internet age. It does everything customary promoting does yet it does them all the more effectively. It utilizes profitable instructive substance to draw in, support and qualify prospects.

Keep in mind that your image quality is driven by both notoriety and perceivability. Expanding perceivability alone, without fortifying your notoriety, is once in a while fruitful. That is the reason customary “mindfulness building” publicizing or sponsorships so regularly yield frustrating outcomes. Then again, content promoting increments both perceivability and notoriety in the meantime. It is likewise the ideal method to make your image significant to your intended interest groups. Case shut.

Manufacture your advertising toolbox.

The following stage in the process is to work out the rest of your advertising toolbox. This may incorporate one-page “deals sheets” that depict center administrations offerings or key markets served. What’s more, there might be a short “pitch deck” that reviews the firm or key offerings and an e-pamphlet about the firm. These are seldom printed pieces any longer.

Progressively this advertising toolbox likewise incorporates recordings. Mainstream video points incorporate firm outlines, contextual investigations or “meet the accomplice” recordings. Key administrations offerings are likewise exceptionally helpful. On the off chance that readied suitably, these devices serve a business improvement work as well as are critical for mark advancement.

Why Slack Doesn’t Work For Project Management

Nothing Is Organized.

One great thing about Slack is how you can thread the comments. That works really well to split off conversations in different directions. But are you going to run your projects that way?

What if someone doesn’t start a new comment thread when they’re supposed to? Then what?

With project management software, each task and project has a designated specific area. Nothing will get lost.

Instead, you can use Slack for more broader questions and ideas, not specific details.

Everyone Nags Each Other About Project Updates.

Instead of writing that awkward, “Hey, how is this project going?” you can set it and forget it with project management software.

You set the date a task is due.

Then the assigned user will automatically be notified about it.

Once the task is done, they can check it off and move to the next one task or project.

There’s no need to be passive aggressive. If there’s an issue, everyone can see it and diagnose it within Workzone before it blooms into a much more massive issue. That’s impossible to accomplish in Slack.

It’s Impossible To Gauge How Much Work Someone Is Doing.

How is your team using their time and what they’re working on?

Reality is when your team is not sharing their favorite GIFs, they’ll be working on several different projects at once and you won’t remember them all. Some may even fall off your radar.

Slack doesn’t help with this, it only makes it worse. Stuff gets buried in the feed (see #1). Which team members are working on which project, and how long will it take them?

If you have another huge bomb of a project, who will be the best person to handle it? Who has room for the work and who doesn’t?

Slack won’t give you any hints. A dedicated project management system will help you manage resources and figure out who is best suited for the project and if they have the time to do it.

So its better to have SLACK for Communication but Not for Project Management FIT..!!

I personally prefer to use SLACK for all sort of communication for projects, creates CHANNEL for each new project & thus it works well.

It helped me a lot for my Virtual Project Management…!!

Insights of Pinterest : A platform which can help your BUSINESS GROW

Pinterest is where people discover new ideas and find inspiration to do the things they love!

Pins are ideas that help you get creative or try something new, whether you’re planning a camping trip or collecting home improvement hacks.

Pins are saved to boards, keeping your ideas organized and easy to find. Follow other people or boards that are saving ideas you’re interested in, so you can do even more of what you love.

Convert Your Pinterest Personal Page to a Business Page

Last year, Pinterest added business pages to their offerings. Even though there’s no obvious difference in how the page appears to users, business pages provide helpful information via the added analytics features that personal pages don’t.

Take a few minutes to convert to a Pinterest business page and learn about the analytics and metrics you can measure; for example, number of unique users, number of repins, impressions and visits to your site and content that gets the most repins.

Need Assistance with Pinterest?

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Designate Boards to Represent Your Business

It’s easy to get caught up in the casual feeling of Pinterest and lose sight of the opportunity to create boards that are reflective of your business.

Constant Contact is a great example of a business that has created a number of business-specific boards. In total, they have 97 boards and of those boards, 20-30% of them relate specifically to their brand and even have the business name as part of the board name (e.g., Constant Contact Infographics, Constant Contact Guides, Life at Constant Contact, Constant Contact Offices).

Similar to how you share content on other social networking platforms, strike a balance on Pinterest. Curate boards that share information of interest to your target audience and boards that are about your business.

Invite Others to a Group Board

Looking for ways to collaborate with clients and prospects on Pinterest?

One way is to create a group board and invite users to pin to your board.

While others can contribute to the board, as the creator, you will be the only person able to change the board’s title and description. You can also remove pinners and any inappropriate pins from the board.

To learn more, take a look at Pinterest’s Top Group Boards with 1000 boards to choose from or browse Board Deck’s directory of Pinterest community boards.

Promote Your Less-Followed Boards

When it comes to pinning, boards that get less of your attention are followed less.

Take advantage of all of the real estate you have on Pinterest and share the wealth of your successful boards!

Repin from boards with fewer followers to boards that have a related theme and more followers.

Why is Market Research Important for your Business?

Just the phrase market research can make people feel overwhelmed, by understanding what it is and why it’s important you can be relieved of those tensions. I think most people get confused, by not understanding that there is a difference in market research and marketing research, let me explain.

Communication Driver: It drives your communication with current customers and target prospects.

Identifies Opportunity:  Market research will show you where the opportunities are and help you identify not only the high-level opportunities but will also assist in showing you the more immediate “low hanging fruit” opportunities.

Lowers Risk: Detailed data can help you in lowering risk. It shows you where the opportunities that will produce results are and keeps you focused and voiding the “squirrel syndrome” when it comes to your marketing.

Wish to go for your Own Market Research Survey ?

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Improved communications between the company and its target customers through accurate understanding of customer needs and meeting them effectively, leading to enhanced customer satisfaction.

Minimized risk through precise analysis of the customer’s exact demands and developing perfectly matching products and services, thus reducing errors and failures.

Measuring business success through analysis of the research data and evaluation of business progress and growth. Even possible pitfalls and solutions can be gauged.

Successful businesses worldwide periodically conduct market research in order to stay tuned to changing market trends and to retain their competitive edge. Whether your business is in a start-up stage or in an expansion phase, market research is vital for understanding the critical characteristics of your target market to increase sales revenue, profit, ROI and overall business success.

TOP 3 Reasons why you Need a Business Plan

Why do you want a business plan? You already know the obvious reasons, but there are so many other good reasons to create a business plan that many business owners don’t know about.

1. To map the future

A business plan is not just required to secure funding at the start-up phase, but is a vital aid to help you manage your business more effectively. By committing your thoughts to paper, you can understand your business better and also chart specific courses of action that need to be taken to improve your business. A plan can detail alternative future scenarios and set specific objectives and goals along with the resources required to achieve these goals.

By understanding your business and the market a little better and planning how best to operate within this environment, you will be well placed to ensure your long-term success.

2. To support growth and secure funding

Most businesses face investment decisions during the course of their lifetime. Often, these opportunities cannot be funded by free cash flows alone, and the business must seek external funding. However, despite the fact that the market for funding is highly competitive, all prospective lenders will require access to the company’s recent Income Statements/Profit and Loss Statements, along with an up-to-date business plan. In essence the former helps investors understand the past, whereas the business plan helps give them a window on the future.

If you are in need of Business Plan let me know at :

E-mail : prakritisinhacs@gmail.com

Skype : prakritisinha3

Worksample at : goo.gl/J2pTnz

When seeking investment in your business, it is important to clearly describe the opportunity, as investors will want to know:

• Why they would be better off investing in your business, rather than leaving money in a bank account or investing in another business?

• What the Unique Selling Proposition (USP) for the business arising from the opportunity is?

• Why people will part with their cash to buy from your business?

A well-written business plan can help you convey these points to prospective investors, helping them feel confident in you and in the thoroughness with which you have considered future scenarios. The most crucial component for them will be clear evidence of the company’s future ability to generate sufficient cash flows to meet debt obligations, while enabling the business to operate effectively.

3. To develop and communicate a course of action

A business plan helps a company assess future opportunities and commit to a particular course of action. By committing the plan to paper, all other options are effectively marginalized and the company is aligned to focus on key activities. The plan can assign milestones to specific individuals and ultimately help management to monitor progress. Once written, a plan can be disseminated quickly and will also prompt further questions and feedback by the readers helping to ensure a more collaborative plan is produced.

Facebook has just announced a drastic change to their newsfeed algorithm

Mark Zuckerberg has stated plain as day that users will see a lot less posts from business pages – and more content from their friends and family.

1. Flat out – expect to see your page’s reach, referral traffic and video watch time decrease. Organic has been “dead” for a while for most brands, but this is Facebook signing the death certificate.

2. As more businesses continue to fight to be seen in the newsfeed, expect the cost of advertising to on the platform to drastically increase.

3. Poorly performing ad sets, a result of bad creative, poor copy or irrelevant targeting are going to cause a bigger hole in your advertising budget.

4. Click-bait and the effort to spread paranoia isn’t going to work, as Facebook is going to prioritise personally “meaningful” interactions, and not the volume of interactions.

5. Content that gets people to interact and comment will surface higher, but engagement-bait is going to be penalised. Sorry marketers, but you’re going to have to figure out a way to get people to take interest in what you say without giving away freebies or asking for likes to enter a contest.

As a user, this excites me.

As a marketer, this means getting very particular about media planning.

5 Smartest Content Marketing Tips for Efficient Marketers

In the world of content marketing, it’s inescapable: Success comes down to engagement.

You can have thoughtful branding, great products, and a hard-working team, but if you’re not engaging your buyers through each step of the customer lifecycle, you’ll never reach your full potential. Simply put, without engagement, a key component of your marketing strategy will be missing: your audience.

Content is re-shareable

One of the most time-consuming elements of content marketing is that it constantly requires unique and new content, even on topics that have been looked at and written about many times.

While it should always be novel, it is important to distribute the same content on different social media and online platforms, forums, blogs and pages. In this way, the customer reach is greatly enhanced and the resources are put to good use.

Even on the same platform, such as Facebook, some content – particularly infographics – can merit a re-share if they have gone unnoticed the first time around. Over time, the same topic or article can be shared with minor changes in the formulation of the title. With this occasion, efficient marketers can run a small A/B testing procedure on their audience in order to learn more about the individuals composing it and the things to which they react. However, this cannot be a regular practice at it would hurt the overall opinion that customers have the page or blog.

Content for mobile

Smartphones are the new way in which people surf the web. As a result, the demand in mobile-friendly content has soared, with search engines even “punishing” websites that are not in tune in the mobile format. The way in which consumers ingest content is extremely versatile, across multiple channels.

One way in which to stay on top of the wave of mobile internet usage is by using Google Trends to establish what customers want locally. Geo-tracked, mobile usage offers more information to work with. Moreover, consumers that access a site through their smartphones or tablets have a higher bounce rate than desktop visitors, meaning that they more likely to respond to backlinks and other digital “breadcrumbs” within any form of content that leads to a product.

Keyword research

Keyword research is not only useful in SEO, but it can also offer useful content suggestions, tailored to the target audience and their search habits. For example, keyword analysis can help marketers come up with new content ideas, going beyond the most popular terms and targeting topics that can still be successful, without being predictable.

Content performance

An analysis of the existing content’s performance can offer useful insights, from the most popular posts to the audience’s browsing habits. This data can help marketers create more effective content, adjusting if needed the length of it, the formatting, the visual assets, or even the user experience if there seems to be a high bounce rate.

Competitor analysis

Another useful aspect that can help in the process of content discovery is to monitor what your competitors are writing about. It might be a good idea to monitor your competitors’ most popular topics, the types of content they are using, the ideas they are expanding into, or even the creative aspect of their content marketing strategy. This can give you a good indication of their most successful aspects, while you can also explore the areas that you could cover.

Get in touch now & lets make Viral Content Marketing Strategies :

e- mail : prakritisinhacs@gmail.com

Skype : prakritisinha3

When should your startup start hiring freelancers?

So you’ve got your product and your site up and running and you’ve got some customers. Time to celebrate!

Nope, there’s no time for that. Now you need to scale quickly and get revenue ASAP. To do this you need to be delivering great quality content consistently.

The question is, should you hire freelancers to do it or share the tasks with your in house team? There’s no clear cut answer to this, because it depends on who you’ve got in your team and where your company’s at. But here’s some clues that might help you figure out whether it’s time to bring in freelancers or not.

Is it a priority?

The first and most important thing you need to keep asking yourself is whether the content you’re planning to hire freelancers to make for you is a priority. To figure this out you need to look at your customer personas and business milestones and decide whether it’s something that could really move the needle for your business. It’s great to have growth experiments continually on the go, but they need to be projects that could actually bring the company measurable value.

It’s so easy to get distracted by the next shiny project. What about a podcast? Or trying Facebook Live or Instagram Stories? Or making a quiz for your on-boarding? The list is endless and you’ve got to fight to stay focussed and not drown in endless possibilities. Trying to do everything is just useless and it’s a trap we’ve all been in. Putting out 10 projects all at once might feel satisfying but if they’re all rubbish then it’s worse than doing nothing.

Do you know what you want?

There’s no point starting to look for freelancers to hire for a project unless you actually know what you want. And it’s not enough to say “I need an infographic” or “I’d like a new logo” because that’s just telling them the type of content without providing any details. It’s obvious that they couldn’t go and start working on the project with just that information so it’s not a useful brief.

It’s also not enough to say “I’d like a modern looking stylish logo that’s attractive” because almost everyone wants that and it doesn’t give the freelancer anything to go on. You need to provide the details of exactly what you want it to look like. If you find it hard to do that then find a similar example online and provide a link in your project brief. Just don’t give them a vague sentence and expect them to go away and create a high quality piece of work, that’s really unrealistic and unfair.

Remember that you can’t give a freelancer too many details on a project. Going into massive amounts of detail might seem silly to you, but you need to remember that the freelancer you’ll hire will know nothing about your company or the project.

If you’re happy for the freelancer to make all the creative decisions then that’s fine. But you’re being a terrible client if you say it’s up to them and then complain that it’s not how you imagined it. Freelancers can’t read your mind and it’s up to you to give them a clear brief so they can deliver what you need. To do that you need to have the time to do the research and write the brief, so be prepared to factor that time in.

Getting clarity of what you want for each project will come from knowing who your customer is and what value you provide to them. Make sure that everyone in the company is on the same page on this and understands what the purpose of the content is. If you or your colleagues are not clear on this, then you’re not ready to hire a freelancer to create it.

Are you ready?

“If you build it, he will come”, Kevin Costner famously says in the film ‘Field of Dreams’. Except they won’t unless you:

1. Go out and actively find them.

2. Give them a reason to come (through valuable content or incentives).

3. Continue giving them value to make them stick around.

That means getting your prep work done by setting up Google Analytics properly and establishing processes to market the content, such as planning outreach targets, setting up re-marketing channels and creating landing pages to collect emails.

You also need to have clear communication with the freelancer on exactly when you want the content delivered. This means working out where it fits in the editorial calendar, what other content you’re creating that might support it and assigning someone that the freelancer can report to throughout the project.

There’s no point hiring freelancers to create any content if you’ve not got all this together because you’ll just be wasting your time and money and their talent and hard work. If you’re not organising each marketing campaign like a military operation then you’re not making the most out of promo opportunities available and are just winging it. And marketers who make it up as they’re going along aren’t effective.

I Hope now you are Pretty clear with the idea of hiring a FREELANCER ! Its the FUTURE, meet right people for your need & lets start working on your ideas.

I am here to help you with Market Research, Business Plan, even hold a good reference of potential developers, designer & testers. Not only this I myself share a PERFECT hand over DIGITAL MEDIA MARKETING Strategy making.

So why wait reach me now TODAY..!!

HERE I AM A FULL TIME FREELANCER WITH 4+ YEARS OF PROFICIENT EXPERIENCE IN IT WORLD – LETS CONNECT MAIL : PRAKRITISINHACS@GMAIL.COM

SKYPE : PRAKRITISINHA3